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Brian Yeatman

Chairman

Brian Yeatman Brian Yeatman was born in Buckinghamshire in England. After service in the Royal Air Force he travelled extensively and built a career in market research, pioneering behaviour-based marketing techniques.

In the early 80’s Brian co-founded, in the United States, Catalina Marketing Corporation—a company designed to provide a more efficient and effective way of communicating with consumers and organisations around the world.

In 1992, the company was listed on the NYSE and is now the global leader in behaviour-based marketing services, with a market capitalization of $2 billion.

As Chairman of the Yeatman foundation, Brian works predominately to support and advocate the activities of the charities sponsored by the Foundation.

 

   

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